[Video] Find out what our customers said about the importance of a great customer experience

Customer Experience, Marketing and Sales | Video | Published 07. Mar. 17

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We spoke with ICA Gruppen's Håkan Gustavsson and Pulsterveys Oy’s Miina Pulkkinen about customer experience at our events in Finland and Sweden. Here's what they said:

During the Customer Experience event in Finland, Pulsterveys Oy’s CMO Miina Pulkkinen shared why they had to start with employee experience in delivering great customer experience. 

At IndustryForum Retail, Sweden, ICA Gruppen’s Enterprise IT and Innovation and Digitalization Architect Håkan Gustavsson said that relevance is number one on his list.

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